Keep yourself up-to-date on current statistics, trends and figures that can help you analyze your online performance and marketing plan. You'll be ahead of your competitors.

Can local customers find your business online? Chances are they are searching from their phone or tablet more than you think. Make sure they can with a website optimized for all devices.

Blogging is a great way to highlight successes, capture feedback prior to releasing new offerings and offer new and relevant content. Get others to blog about you and the outside link will help with rankings. Not to mention, a positive review will help your reputation and be perfect for your testimonials.

Websites aren't just for big companies; now more than ever, small local businesses are realizing the importance of having a website and implementing an Internet marketing strategy.

Strengthen your word of mouth marketing with an interesting, interactive social media presence.

If you compare to direct marketing, email marketing is more efficient, environmentally friendly and a faster way to keep your customers in the know.